It could work….
Super Bowl week has officially begun. The stories and headlines will come from all media outlets ad nauseum.
The main story lines will revolve around the Harbaugh bowl, the first Super Bowl featuring brothers as opposing head coaches. The retirement of Ray Lewis and a look back at his career. The pre game show, halftime show and commercial spots will also be at the forefront of Super Bowl news and conversations this week.
Super Bowl Sunday has become a de facto American holiday and is the second largest day for food consumption only to Thanksgiving. According to a survey by the Retail Advertising and Marketing Association conducted by BIGinsight. The average game-watcher shelled out $63.87 on related merchandise, apparel and snacks for super bowl XLVI up from $59.33 the previous year.
The Super Bowl is also the most watched television broadcast of the year, 111.3 million people tuned it watch…
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